About

Luke Haynes

I’m Luke Haynes, and I’ve called the West Coast home for over two decades. After graduating from UVic with a degree in Economics, I began my career as an insurance broker when I was offered a position right out of university. At the time, it seemed like as good an option as any other — but it soon became much more personal.

A couple of years into the industry, I went through a period of disability after contracting Long-COVID. In my mid-20s, full of the confidence of youth, I had assumed nothing could stop me from working. Without personal coverage in place, I experienced firsthand how quickly a lifetime of savings can vanish during a disability. After fighting my way back to health, I came away with a renewed perspective on the real importance of proper insurance planning.

What I learned is that most people are in the same position I was before my illness: they don’t truly understand the financial exposure they face if tragedy strikes. This is especially true for business owners. With success comes greater risk — and that’s what drew me to focus my practice on the corporate market, helping entrepreneurs and incorporated professionals protect what they’ve built and plan for the future.